Cloud computing is rapidly expanding into virtually every facet of the computer world.  Everything from social interaction sites to high security organizations are moving towards cloud hosting.  “The cloud” is a term that is becoming progressively more common and widely understood.  Cloud computing is changing how businesses run and how people use the internet.

Why the Hesitation?

Yet even amongst all this hype, there are still users that are not making the jump into the cloud, choosing instead to stick with previous methods of web hosting. Cloud hosting has proven time and time again that organizations will save money and increase efficiency. So what are some of the reasons that people are not making the jump to cloud computing?

One common reason for not adapting to cloud computing is people just do not understand the technology.  The term “cloud computing” seems just as lofty as the name sounds.  But the principle is fairly simple.

Breaking Down the Cloud

Instead of having all of the computing power located onsite and within a certain amount of servers, a user taps into a virtually unlimited amount of power stored in a vast amount of servers elsewhere. This pool of servers located offsite comprises a “cloud.”  Vendors like NetHosting specialize in building clouds. Typically, they’re called cloud hosts.  Organizations who switch to cloud hosting don’t have to pay the fees of owning their own servers. Also, the stress that comes with managing your own IT is decreased dramatically. Large companies such as Amazon, Netflix, Salesforce.com, Zynga, and many others have already switched to cloud hosting and have benefitted greatly from doing so.

Applying the Cloud to Business

Patrick Thibodeau of Computerworld.com recently released an article on the challenges companies are facing when moving towards cloud computing.  Thibodeau uses Chipita America, a snack food maker based in Tulsa, Oklahoma, as an example of a mid-sized company who made a successful jump into cloud adaptation.  Scott Martin, Chipita America chief information officer, shows that by switching to cloud hosting, the IT officials can focus on more important business needs (developing better sales tools, better integration methods for customer information etc.).  Martin clarifies, “For us that’s increasing our sales and decreasing our costs.  Those are the two things that make manufacturing companies more money.”

Another obstacle many organizations are facing when deploying cloud hosting is the fear of not being in control.  In the same article, CIO Scott Martin claims that although the data centers are offsite, he doesn’t feel the least bit out of control.  Martin submits that cloud vendors have better security than IT officials can provide internally.  Cloud vendors are dedicated to hosting and are striving to stay up-to-date with the newest security technologies.  Organizations can let vendors worry about the IT end of the spectrum and focus entirely on expanding their own business.

One other hindrance organizations have encountered while progressing into the cloud, and which Thibodeau addresses, is job security. Many CEOs and managers rely heavily on their IT official’s technological knowledge.  Many IT officials are afraid that because they are not in direct management of the internal systems, they lose their value to the organization.  Forrester analyst James Staten labels these IT officials as “server huggers.”  “Server huggers” will resist the jump to cloud hosting because they believe there is job security in running IT systems themselves. As listed above, IT officials will be able to rest assured that they will still have a job by focusing on technology that will propel the business forward instead of relying solely on outdated internal systems.

Cloud computing provides many benefits to companies. Companies that use cloud hosting today frequently demonstrate better security, more flexibility, lower costs, and increased efficiency. As more companies discover those advantages for themselves, they will turn to companies like NetHosting to develop cloud solutions that will carry their businesses on to greater profits and growth.