The Holidays are in full swing. There is no escaping it. You can run and you can hide, but you cannot unplug the internet, or clear the roads of snow or traffic.
The Holidays are a festive time of year for many, but for business owners, it can be the most stressful, albeit financially gainful, time of year. You worry about having enough inventory, having shifts covered, getting back to customers in a timely fashion. And, to add to the headache, you’ve found yourself smack dab in the time of year where the most fraud occurs.
Here are some startling facts regarding fraud:
-Online fraud attempts increased 31% last year
-Thanksgiving Day, Christmas Eve, and December 21st are the days with the highest fraud attempts. December 21st is the cut off for most companies for express shipments
The percentage of fraud attempts goes up every year. Last year 1 out of every 85 transactions was fraudulent. In 2016, 1 out of every 97 was fraud, and in 2015, 1 out of every 109 transactions was fraudulent.
As you go about your holiday business, be aware of the following 10 indicators of online fraud:
- Average fraud purchase is just over $250
- Often marked as Gifts when checking out
- Christmas Eve tends to be the date with the most fraudulent purchases
- Rush orders
- Several orders placed with the same card or account number but with separate shipping addresses
- The IP address is from a high-risk country such as Russia, Malaysia, or Ghana) or customer is using a cloaked IP address
- Non-pronounceable names, like Ghdddkynnm
- Orders shipping to the same address but different cards used
- Replacing an order when a large order doesn’t go through and trying for a smaller amount
- Typos and using all caps on order information
Being aware is the first step! Stay safe out there, and happy holidays!