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Hashtag History and How To

History Pound sign, tic tac toe layout, or sharp sign. Call it what you may, but in this day and age the symbol has a different meaning than ever before. The “#” sign in the social media world is called a hashtag. In 1988, IRC (Internet Relay Chat) actually used the...

The Divergent Guide to Social Media Marketing

In the world of Divergent, a young adult post-apocalyptic novel by Veronica Roth, all members of society are divided into “factions” based on their most innate personality traits: the people of Candor are honest; the Erudite value knowledge; Abnegation is selfless;...

The 7 Best Online Marketing Predictions for 2014

It’s the end of the year, and many online marketers are beginning to look forward to 2014 already. What will social media look like in 2014? This is the big question in the few weeks leading up to the New Year, and many bloggers and writers are trying to answer it....